Wednesday, October 29, 2008

AMC Theatres Premieres "Fork & Screen" Concept

AMC Theatres' Olathe location has re-opened their east wing as an entirely new concept called "Fork & Screen". Fork & Screen offers in-theatre dining, with comfy seats and ample counters or tables on which to eat while watching your movie.

I was invited to a 'sneak peek' of this concept last night, and it is SPECTACULAR.

When you enter the Fork & Screen wing, you first encounter MacGuffins, a lobby-bar that offers food and drinks (both adult and soft). You can dine/drink here either prior to entering the theatre or for dessert afterwards (or both!).

When you are ready to watch your movie, there are two theatre-style choices: the Fork & Screen theatre and CinemaSuites theatre.

The Fork & Screen theatre has larger seats, more legroom between rows, and a roomy counter on which you can dine. A concierge button allows you to call waitstaff when your popcorn runs dry or you need another Guiness. Yes, they have Guiness...I checked.

The even-more-cool, upscale CinemaSuites theatre has larger, reclining seats with footrests, and swivel tables (kinda like college, only with a place to put your beer). CinemaSuites has reserved seating, offered online. There is an additional charge of $10, but $5 comes back as a food credit and for the extra comfort and intimacy, the extra $5 is well worth it.

In conjunction with the Fork & Screen rollout this weekend, AMC is hosting some special events and giveaways, including free movie tickets for a year (Friday), a free Rock 'n' Roll party (Saturday) and a Mom's Day Out (Sunday).

NOTE: To enter the Fork & Screen wing, you must be 18 years old or older, or accompanied by a parent or guardian. To enter the CinemaSuites theatre, you must be 21 years old or older. Movie selections will reflect this demographic.

Wanna go? I've got coupons for one free admission and some buy-one-get-one food. Be the 10th person to comment and I'll send them your way! Good luck!